Vila Ads
2025
Challenge
Vila Ads required a comprehensive brand design from what started as a single logo design from an old client of mine.
The challenge was to create compelling visual narratives that would emotionally resonates with the audience with the vibe that the brand approached.
Solution
I developed a sophisticated visual system and design that showcasing the concept that the brand approached with.
Tools Used


Role
Positioning myself as a Brand Designer, I designed a brand and visual direction that clean and vibrant.
Brand Identity
Created a brand that are adaptable to any theme of contents.
Visual Direction
Created sophisticated visual language that elevated property presentation
Visual Strategy
Established cohesive visual direction for all brand touchpoints
Reflection & Learnings
This project highlighted the critical importance of experimenting your designs skills and instinct
Brand must be adaptable
A brand must be able to adapt to any mediums or platforms
The more you play around, the more you discover
Let your minds and hands moved by instincts, let yourself make a bad design, and you will find yourself at a good spot of innovations
Any small projects or works deserved an expansion
Expand your skillsets by expanding your past projects, either personal or commissioned into a project of multiple field of works.
All Rights Reserved by Irfan
Malaysia
