Vila Ads

2025

Challenge

Vila Ads required a comprehensive brand design from what started as a single logo design from an old client of mine.

The challenge was to create compelling visual narratives that would emotionally resonates with the audience with the vibe that the brand approached.

Solution

I developed a sophisticated visual system and design that showcasing the concept that the brand approached with.

Tools Used

Role

Positioning myself as a Brand Designer, I designed a brand and visual direction that clean and vibrant.

Brand Identity

Created a brand that are adaptable to any theme of contents.

Visual Direction

Created sophisticated visual language that elevated property presentation

Visual Strategy

Established cohesive visual direction for all brand touchpoints

Reflection & Learnings

This project highlighted the critical importance of experimenting your designs skills and instinct

Brand must be adaptable

A brand must be able to adapt to any mediums or platforms

The more you play around, the more you discover

Let your minds and hands moved by instincts, let yourself make a bad design, and you will find yourself at a good spot of innovations

Any small projects or works deserved an expansion

Expand your skillsets by expanding your past projects, either personal or commissioned into a project of multiple field of works.

All Rights Reserved by Irfan

Malaysia

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